We just got this from North Oakland neighbors Jessica and Stephanie:
Don't we love being able to walk into a local area store and have the opportunity to browse, to chat, and to be educated?
We are not against change or the encroachment of technology (ie Netflix), but when it comes to trying to save a local iconic store, we must speak out.
We have just learned that Reel Video located at 2655 Shattuck Ave at Derby Street in Berkeley is owned by a sinking and bankrupt corporation in LA known as Movie Gallery.
Our store is a money maker, it is well managed, and it has been part of our neighborhood community for years, educating us in foreign films from all over the world, and offering an immense documentary section, as well as one of the best selections of TV shows anywhere. We cannot let Movie Gallery's fiscal mismanagement drag down our local store with it.
We are asking for your help in saving this local institution whose immeasurable resources may go to waste if nothing is done.
If anyone knows someone who works at Pixar, help us convince them to buy the store: it has a great selection of animated films and could be of benefit to Pixar in the community.
If anyone has ideas for raising enough money so that the store could be run independently, or if anyone has any solutions in mind (running it as a co-op?) please speak out: contact your friends, neighbors, anyone you think can help, and show your support by emailing/calling Reel Video at firstname.lastname@example.org or 510-548-1118.
Help us bring widespread attention to this issue: time is of the essence as they may be closed within the month.